Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 4356

These Industry Leaders Want to Bring ‘Coherence’ to Content Marketing

$
0
0
Leaders at the forefront of the content marketing industry are coming together to establish standards and solutions surrounding issues that, they say, have persisted for years. Digitas put out a call last year to form a Content Coalition Steering Committee that would work together from different facets of the industry. The committee includes representatives from...

Viewing all articles
Browse latest Browse all 4356

Trending Articles